Air Canada Vacations Redefines Group Travel

Air Canada Vacations has launched a new has initiative for the travel trade called ACV Groups Excellence Loyalty Program. The program has been designed to reward its valued travel partners for their ongoing support and success in selling groups.

Effective Oct. 20, 2025, and running until Aug. 31, 2026, all group bookings made with Air Canada Vacations that travel between Dec. 15, 2025, and Oct. 31, 2026, will automatically start qualifying for the Groups Excellence Loyalty Program.

This brand-new loyalty framework recognizes travel advisors and agencies through a tiered rewards model — Silver, Gold, and Excellence — based on the number of group passengers booked during the qualifying period.

Each tier will unlock incredible rewards that can be used towards travel and lifestyle perks, including:

• Aeroplan Points
• Travel Vouchers
• Free Seat Selection
• Complimentary CareFlex or CareFree products
• …and so much more

Erminia Gallina, Director of Sales for ACV, explained that: “This program was designed to recognize and celebrate the incredible work our travel advisors do in growing our Groups business.”

Gallina continued: “We want to ensure that the more you grow with us, the more you earn and the more you enjoy the rewards that come with being one of our most valued partners.”

Full program details, and qualifiers will be shared in the coming weeks. Travel advisors are encouraged to start booking their group departures today.

And to help partners secure more group bookings, Air Canada Vacations will introduce a series of exclusive offers designed to make closing the sale easier than ever. Travel advisors can now take advantage of group rates starting with only 10 full-paying passengers, including children.

Additionally, when booking a wedding group with Air Canada Vacations, advisors can access even greater benefits. Until Jan. 30, 2026, wedding couples will receive an additional $500 instant credit, applicable toward the final group invoice or as a future travel credit, in addition to the benefits outlined under the “Why book a group with us?” section. This offer applies to wedding group packages to Mexico, the Caribbean, and Central America for departures between April 1, 2026, and Dec. 31, 2027. Advisors can also hold up to 50 seats and 25 rooms without an additional deposit. CLICK HERE for more on this offer

Go to www.aircanadavacations.com for more.